• Marketing

    What is Affiliate Marketing?

    Affiliate marketing occurs when one Web site (an affiliate publisher) promotes another web site’s products or services (a merchant) in exchange for a commission. The merchant provides banner ads and text links for the affiliate to place on their website, and if an ad (which links to the merchant’s website) results in a sale, a sign up or a click, then the affiliate earns a commission. The best part about it for affiliates is that, hey, it’s free and easy – you refer your web site visitors to something they like, somebody else does the hard work of providing the product or service, and you receive the commission! The best…

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  • seo tips by Pierre Zarokian

    5 SEO Tips

    Article provided by Pierre Zarokian. 1. Write Keyword rich titles Titles matter. Without a keyword rich title—regardless of the type of content you’re creating—you won’t get much traffic, clicks, or conversions from your content. Improving your titles can not only improve your click-through rates but it’s also a way to help your brand stand out from the competition.  Here are a few ways to think about improving your titles:  Try to include your root keyword in your title Be as specific as possible  Include numbers in your headlines if relevant Use power words when possible If you’re having trouble coming up with a compelling blog title, Google to look for…

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  • link building pierre zarokian

    Are all backlinks good for SEO?

    Article by Pierre Zarokian. In 2019, Google made some announcements that created some waves in the SEO industry. First, the “nofollow” link attribute was going to be treated as a hint, rather than a signal not to count a link when determining a page’s ranking. This means that Google can choose to take some nofollow links into consideration when ranking certain pages. Second, they announced two new options intended to be the next evolution of the nofollow tag. Site owners are able to tag their links with “sponsored” or “ugc,” which add more specificity to identifying the types of links they want Google to ignore. However, SEO experts have admitted…

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